
Your event. Front and center.
Right in the heart of downtown.
Managed by the Downtown Walla Walla Foundation, this program allows eligible organizations to display banners on downtown light poles; promoting public events and celebrations that bring energy, connection, and a strong sense of place to Downtown Walla Walla.
Questions?
We’re happy to help.
Contact: Alex Hesier
Email: alex@downtownwallawalla.com
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The Banner Program allows eligible organizations to display banners across up to 111 light poles in downtown Walla Walla. Whether you’re hosting a public event or running a month-long awareness campaign, this is your chance to engage thousands of daily downtown visitors with your message.
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Local nonprofits, community groups, and businesses hosting public-facing events or campaigns within the City of Walla Walla or Walla Walla County.
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To be eligible, your event or campaign must serve the broader community and align with DWWF’s mission of fostering a vibrant, inclusive downtown.
Eligible examples include:
Civic and Community Events - public celebrations, awareness efforts, and official observances
Cultural and Seasonal Events - performances, art displays, and heritage-based programming
Educational and Historical Events - exhibits, milestone commemorations, and public learning opportunities
Recreational Activities - fitness events, outdoor gatherings, and sports-related programming
Banners may not be used for political messaging or commercial advertising (e.g., promoting products or services). Additionally, any lewd or obscene content, as defined by RCW 7.48A.010 is prohibited.
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Size: 24" wide × 48" tall
Double-sided
4" pockets at top and bottom
Minimum 3" letter height
Sponsor logo ≤ 20% of design
Grommets on upper and lower inside corners
Approved materials: vinyl, acrylic, nylon, cotton canvas, or equivalent (with approval)
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Display Timeline and Cost
Standard display is 3 weeks
Extended display up to 6 weeks (+$10/banner/week)
Apply at least 4 weeks in advance
Banners must be dropped off 5 business days before installation
May be installed no earlier than 3 weeks before event date
Pricing:
Nonprofits: $35 per banner
For-profits: $45 per banner
Change or early removal fee: $100
$100 deposit required (applied to total, non-refundable)
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Submit your Event Banner Application to request space. Reservations are processed first-come, first-served, based on when both your completed application and $100 deposit are received.
Once your space is confirmed, we’ll follow up with next steps. At that point, you’ll submit:
Final banner design (JPEG or PDF)
Certificate of Insurance
Signed liability waiver
We’ll also provide a map of banner locations and display guidelines.